Marketing Officer Salaries in Kenya

A marketing officer is one who oversees the company’s marketing campaigns both internally and externally and plays a key part in communicating the organizations marketing message to customers.

Duties of the Marketing Officer

• Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies
• Creating marketing campaigns and working with the company's external PR agency to see them executed.
• Planning and managing marketing events and evaluating their success.
• Contributing to the annual sales and marketing plan.
• Maintains the department's budget and ensures all marketing activities are cost-effective

Qualification

Advanced Degree in Marketing, Business, or a Related Field

Skills

• In-Depth Research and Analysis
• Big-Picture Thinking
• Effective Communication
• Financial Knowledge
• Client Relationships

Common Marketing Officer Interview Questions

• What has been the most disappointing incident in your career? How did you overcome it? And what steps have you taken to ensure it’s not repeated?
• How can you support the organization to solve the marketing challenges it is currently facing?
• How can you get company product across to client through media?
• Tell me when you had a hard time convincing senior management about an idea
• Tell me when you personally led to the growth or success of a projec